Webinar
How Bonobos is Preparing for a Data-Driven Holiday


The 2014 holiday shopping season was one for the history books, with Cyber Monday breaking the record for biggest US online shopping day ever. 2015 holiday e-commerce is poised for similar growth — and competition. 

Join the webinar to learn about:

  • Focus areas for the Bonobos marketing team during the upcoming holiday season

  • Marketing channels that perform best during the holidays, and the role social media plays in Bonobos' holiday marketing strategy

  • Using data and analytics to optimize holiday and post-holiday marketing programs — and how Bonobos balances that with creativity & fun

  • Advice for improving the holiday gift-buying experience

  • Key holiday shopping dates beyond Black Friday, Cyber Monday, and Purple Tuesday*

We will also have a live Q&A session with Elizabeth and Brett — we encourage you to participate and  ask any question you may have about holiday marketing, Bonobos, Custora, or pant shopping.

*We may or may not have made that one up - join the webinar to find out. 

Presenters
Elizabeth Trongone Layne
Marketing Director, Bonobos
Brett Robbins
Head of Business Development, Custora
Host
About Custora
Custora is a predictive marketing platform built for e-commerce teams. Our software helps retailers acquire valuable customers and improve customer retention. Custora analyzes data to predict how customers will behave in future— the things they’re likely to buy, how much they’ll spend, even how often they’ll shop. These customer-specific insights enable brands to advertise and communicate in more effective and meaningful ways. We're proud to work with leading online retailers like Guess, LOFT, Backcountry, and Crocs.