"With Custora, we gain valuable and rapid insights on which channels are a source for high quality customers — allowing us to adjust our resource allocation accordingly."
Bonobos VP Of Marketing
Custora is used by 7 of the top 20 US retailers (by revenue)
Custora is an advanced customer segmentation platform powered by predictive analytics. Purpose-built for retail, Custora helps marketers improve the ROI for their email, display, direct mail, and Facebook campaigns. Custora surfaces powerful customer segments (like predicted spend and product affinities), integrates directly with other marketing platforms for executing more effective acquisition and retention campaigns, and measures how every campaign improves customer lifetime value. Over 100 brands including Ann Inc., Lucky Brand, Tiffany & Co., Crocs, and Teleflora use Custora to improve new customer conversions, grow revenue from existing customers, and improve team efficiency. Six of the top 20 largest North American retailers use Custora’s Advanced Segmentation Platform.